User Profile for Sergio Roitberg (Sergio Roitberg)

Bio: As founder and CEO of Newlink Communications Group, Sergio Roitberg created one of the most dynamic, innovative and comprehensive communications companies for Latin America and the U.S. Hispanic markets.
Newlink’s success and its all under-one-roof communications approach stems from Sergio’s deep-seated understanding of the media and its needs.

He has more than 20 years experience in journalism, having worked as a news anchor, correspondent, journalist and producer for international TV networks such as CNN and CBS Telenoticias, as well as various Latin American broadcast outlets: Radio Continental and Channels 13, 11, 9 and 7 in Argentina, TV Nacional in Chile and RCN in Colombia.

Sergio traveled the world covering major breaking news events such as the Gulf War, as well as numerous presidential elections and other major events. He has interviewed well-renowned personalities across the globe, including presidents, artists and CEOs. His talent, abilities and passion for the art of communication landed him an Emmy for his series on gangs in Los Angeles.

Under his watch, Newlink has developed winning communication strategies for international companies in a wide array of industries, including: AT&T Latin America, Cisco Systems, Ministry of the Interior for the Government of El Salvador, Merck Sharp & Dohme, Oracle Corporation, the Recording Industry Association of America and others. Sergio holds a journalism degree from the Lomas de Zamora University in Buenos Aires.

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