Personal Democracy Forum 2008
Session: AOL Presents: Beyond Blogs: Online Political Advertising in 2008
Description
Session Details
| Speakers: |
Eric Frenchman Will Castleberry Michael BassikJD |
| Date: | Monday, June 23, 2008 3:45 PM - 5:00 PM |
| Were you there? | Log in to add this session to your personal conference calendar. |
| Rating: |
No attendees have reviewed this conference yet. |
| Location: | Breakout Room D |
Notes
- Mr. Howard Greenstein
on AOL Presents: Beyond Blogs: Online Political Advertising in 2008:
Just showed up at panel.
Michael Bassik: Avg Corporations are spending 9% of ad budgets online, political campaigns are actually spending .4% on line. 4.6 $B will be spent, but only .4 is what is being spent. 2% in Presidential campaigns, but much less in local and regional contests.
Almost all will ... - Mr. Jordan Raynor
on AOL Presents: Beyond Blogs: Online Political Advertising in 2008:
Will Castleberry - AOL
Voters lie - makes advertising research tough in other mediums. Harder to lie online because readers are clicking on what they are interested.
The online audience is maturing
Michael Bassik - Michael Bassik is Vice President of Interactive Marketing at MSHC Partners, the natio ...
Download the Confabb Note Sharer to leave your own notes!
Previous Session | Next Session
