EyeForTravel | Hotel Technology Forum

For any accommodation provider, large or small, it is now practically impossible to ignore the internet as a distribution and marketing channel. Competition is rife and hotels with the best marketing and distribution reach dominate. However, whilst the...

For any accommodation provider, large or small, it is now practically impossible to ignore the internet as a distribution and marketing channel. Competition is rife and hotels with the best marketing and distribution reach dominate. However, whilst the large chains have huge budgets and strong brand recognition, smaller players need to be highly resourceful and innovative in order to harness the distribution power that the internet provides.

However, many independent and small chain hotels still lag behind. Their products maybe great, but that's just not enough anymore. Without a coherent reservation and distribution technology strategy they will continue to lose out to their more web savvy competitors.

Does this scenario sound familiar? If so you need to attend this forum. Our specially selected experts will help you identify your own needs, assess what solutions are on offer and take steps towards developing a workable strategy for your business.

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